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Transcript

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Introduction

In this episode, we create a 30-second food advertisement with quick cuts, slow motion, warm colors that stimulate the appetite, and an end card encouraging orders. Let's get started. Hello, welcome back to the complete Adobe Premiere Pro series from Cerdas Inovasi Digital. Short ads must be captivating in seconds. For food, the key is lively tempo, dramatic moments like sizzling and smoke, as well as warm colors that make viewers hungry.

Step 1: Quick Cut

The cooking clips are arranged in V1 with short durations, around 2-3 seconds, following the tempo of the music in A2, API pan, stir-frying, satay, cake, and warm milk.

Step 2: Slow Motion

Select the most dramatic API wok clip, open speed duration, then change speed to 50% with repel edit. This API and oil splatter look more impressive.

Step 3: Appetizing Colors

Add an Lumetri Color adjustment layer. Warm up the temperature, increase saturation and contrast. The food colors become richer and more tempting.

Step 4: Short Text

Add short styled text over several clips, such as spicy, savory, and warm. Brief text that appears quickly reinforces the impression without distracting from the image. In the last 5 seconds, create an endcard, dark background, our kitchen brand name, and a call to action to order now.

Step 5: End Card

Also add a fade out to the music so the ad ends neatly at exactly 30 seconds.

Step 6: Export

Check that the sequence duration is exactly 30 seconds, then export using the YouTube 1080p preset. The ad is ready to be uploaded or turned into a paid ad on social media.

Done!

Done. We have already arranged quick cuts in sync with the music, added slow motion, warm grading, and short text, End card with a call to action, fade music, and export the 30-second ad. In our final project, we created vertical reels. Need a product ad video, business profile video, reels and TikTok content, or subtitles for YouTube videos? Cerdas Inovasi Digital provides video editing and color grading services, As well as opening the Premiere Pro course from beginner to advanced level. Want to master the entire series? 105 episodes from interface to final project? All episodes, complete with step-by-step PDF guides, Source footage and project files are available to premium tutorial subscribers. Subscribe starting at Rp69.000 per month, Save 28% with the 12-month package, Or pay once Rp999.000 for lifetime access. Want just one class? Buy single class with lifetime access. Subscribe now on the premium page at cerdasinovasidigital.com. Contact our WhatsApp or visit cerdasinovasidigital.com. Thank you for watching, See you in the next episode.

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Cerdas Inovasi Digital Team

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53 video classes1,290 episodes

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Transcript

0:03Introduction

0:34Step 1: Quick Cut

0:48Step 2: Slow Motion

1:03Step 3: Appetizing Colors

1:18Step 4: Short Text

1:38Step 5: End Card

1:56Step 6: Export

2:10Done!

Ask the class material

My notes

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Transcript

0:03Introduction

0:34Step 1: Quick Cut

0:48Step 2: Slow Motion

1:03Step 3: Appetizing Colors

1:18Step 4: Short Text

1:38Step 5: End Card

1:56Step 6: Export

2:10Done!

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My notes

Questions & answers

Your instructor

Introduction

Step 1: Quick Cut

Step 2: Slow Motion

Step 3: Appetizing Colors

Step 4: Short Text

Step 5: End Card

Step 6: Export

Done!

Introduction

Step 1: Quick Cut

Step 2: Slow Motion

Step 3: Appetizing Colors

Step 4: Short Text

Step 5: End Card

Step 6: Export

Done!